Evolution, an essential part of modern day survival, consisting of a series of transitions!
Most of the day involved a lot of research which isn’t the most glamorous, but hugely important when you sit in on a phone call with clients. It allows you to show a good understanding of their business and you can prepare ideas to throw at them through different stages of the season.
“The days in head office are proving beneficial, giving me a good understanding of the level of knowledge you need on the product as well as your client before you strike up a conversation. I’m looking forward to up-coming events at Rosslyn Park and Rugby Expo.”
OPRO have recently signed with American Youth Football (AYF) who represent more than 25,000 teams, 100,000 coaches and administrators, as well as over 650,000 youth football players. A very smart piece of business and one which we hope will provide OPRO with a pathway into more teams across the US.
Joe was to fly out the following morning, so the discussion in the meeting was how he would approach the conference, key people to speak to and the arrangement of his presentation. This was invaluable for me, because I was able to listen and learn from sales and businessmen with 15-plus years of experience strategies.
The final part of the day was sitting in on a call between Daniel and the partnership manager over at Great Britain Hockey. They discussed the new mouthguard OPRO would design and make for all the England players in the upcoming Commonwealth Games as well as what would be sold in retail. OPRO had sent them a few designs and it was great to hear that GB Hockey had consulted with all their players and come back with a consensus of which they preferred. It was interesting to hear the licensing laws for the design of the mouth guard, mainly where the logo can and can’t be shown, all very detailed. Finally, it was the plan for the launch and the PR program that can be rolled out alongside.
The days in head office are proving beneficial, giving me a good understanding of the level of knowledge you need on the product as well as your client before you strike up a conversation. I’m looking forward to up-coming events at Rosslyn Park and Rugby Expo.